Google continues its insistence on integrating artificial intelligence into every aspect of our lives. A new project announced by YouTube Gaming could radically change the way content creators view the gaming world. Called YouTube Playables Builder, and currently in open beta, this tool allows you to create small-scale games using the Gemini 3 AI model without needing any coding knowledge.

The Gemini 3 Era of “Tell and it will do”

This prototype web application, accessible to selected content creators, is powered by Google’s most advanced AI model, Gemini 3. The system brings users’ imagined mini-games to life in seconds using only natural language commands.

Actually, this isn’t entirely new for Google. The company began testing small-scale games on desktop and mobile platforms in 2023, and last year added multiplayer support to its “Playables” feature. However, with Playables Builder, it will now be possible not only to play, but also to create.

This move follows a similar logic to Google Labs’ recently announced Disco and GenTabs projects. Those projects also add an AI layer to the web browser, creating an interactive widget when users say “make me a travel plan.” While turning search results into a manageable interface is practical, game development is a completely different art.

Although the system looks great on paper, critics are cautious. There’s a world of difference between a game being “playable” and being “fun.” The years of experience, fine-tuning, and skill of professional game developers are something AI hasn’t yet fully replicated.

Just because a chatbot can create a game doesn’t mean it will be enjoyable. However, for creative minds without technical expertise, this tool could be a great opportunity to prototype their ideas.

So, do you think YouTube Playables Builder could revolutionize the gaming world? Would you want to have AI create your own game? Share your thoughts in the comments!