It was anticipated that the financial success achieved by Apple in the last quarter of 2023 would encourage the company to make new moves in artificial intelligence. The successful CEO of the company, Tim Cook, has confirmed these speculations with his recent statements. So, what artificial intelligence initiatives will Apple unveil in 2024?
2024 will be the year of artificial intelligence for Apple!
Tim Cook mentioned that Apple and all its employees are entering a new era in information technology in 2024, expressing excitement particularly due to the revolutionary potential in the field of artificial intelligence. However, he added that they will continue to innovate in other areas apart from artificial intelligence.
All these developments have been interpreted as a possibility for Apple to unveil its new products and services, expected to be announced in late 2024, at an earlier date. This situation has raised expectations for the WWDC event in June.
Apple is set to open an iPhone app store in the European Union. However, the proposed conditions have angered technology companies, especially Meta.
Tim Cook remains cautious
Despite painting a very positive picture for 2024, Tim Cook also mentioned that he didn’t want to talk about immature plans and projects to avoid putting pressure on company employees and not to raise Apple users’ expectations even more.
He also emphasized that Apple’s sole purpose is not just to provide financial gain to its employees and investors but to advance the entire community. He stated that new artificial intelligence technologies could be beneficial in this regard.
Technology enthusiasts are eagerly awaiting the new products Apple, the world’s most valuable company, will release in 2024.
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