Tesla has dismissed Omead Afshar, the company’s senior manager responsible for North America and Europe, following a decline in global sales. This decision, which was made under the direct orders of Elon Musk, is one of the latest changes in Tesla’s management team.
Musk is making a management change at Tesla
Afshar was appointed to this critical position at Tesla last year after working at various companies managed by Musk since 2017. However, his tenure did not last long. Afshar’s dismissal coincides with a period when Tesla’s sales, especially in the European and Chinese markets, have been significantly declining.
According to data from the European Automobile Manufacturers’ Association, Tesla’s new vehicle registrations in Europe fell by approximately 41% in May. This figure indicates that Tesla’s sales on the continent have declined for the fifth consecutive month. In China, sales fell by 15% during the same period.
Another issue that the company is struggling with globally is the increasing competitive environment. While Tesla is late in updating its product range, China-based electric vehicle manufacturers are showing a strong rise in both local and international markets. In parallel, traditional car manufacturers continue to launch their electric models, which directly affects Tesla’s market share.
Despite Tesla’s weak sales performance, Elon Musk’s recent moves are also drawing attention. His financial support for Donald Trump’s election campaign in the US, his aggressive cost-cutting plan known as DOGE within the company, and his controversial posts on the social media platform X have had a negative impact on public perception.
Sources within the company state that Musk directly holds Afshar responsible for the operational problems experienced during this process. Here are the most important and striking details about the much-talked-about topic recently…
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