The anticipation for GTA 6 is not only limited to fans. Industry leaders like Ubisoft CEO Yves Guillemot are also closely following the developments. During a meeting at Ubisoft, Guillemot answered questions about the impact of Rockstar Games’ highly anticipated game on Ubisoft’s own games.
He said that the release of GTA 6 will also benefit Ubisoft. But how?
Guillemot expressed optimism about the release of GTA 6, highlighting its potential to reinvigorate the gaming community and attract both returning players and newcomers.
Guillemot said that blockbuster games like GTA encourage more participation in the gaming industry. Guillemot emphasized that such releases not only attract existing players back into the industry, but also encourage new audiences to explore the various offerings in the gaming market. For Ubisoft, this surge of interest presents an opportunity to capitalize on the momentum created by the release of GTA 6.
The CEO noted that Ubisoft’s strategy of releasing its own games around the release window of GTA 6 will result in a significant boost to the industry. While the exact release date for the game remains unclear, Guillemot said that Ubisoft is likely to release it closer to Ubisoft’s fiscal year 2026 rather than 2025. In short, Ubisoft is preparing to capitalize on GTA 6 to boost the success of its own games.
Ubisoft has some exciting developments of its own. The announcement that Assassin’s Creed Codename Red will be released in the fiscal year 2025 is yet another anticipation for gamers.
Do you think that GTA 6 will stimulate the game market when it comes out? Please don’t forget to share your thoughts with us in the comments section.
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