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Mastercard unveils technology trends that will shape the future

Ana sayfa / News

Mastercard has unveiled a new Signal report outlining technology trends ready to reshape the near future. According to the research findings, developments in artificial intelligence, computing power, and data technology will be key drivers of economic growth and business evolution.

Moreover, emerging technologies resulting from innovation investments will make daily life more intuitive, interactive, and immersive. According to the Mastercard report, numerous sectors, especially finance and retail, will be affected by this.

According to Mastercard’s Signal report on future predictions, artificial intelligence, computing power, and data technology will be decisive for economic growth and business evolution. These trends, combined with innovation investments, will open the doors to a more intuitive, interactive, and immersive lifestyle.

Artificial intelligence is particularly causing a major explosion in the virtual assistant domain. The smart virtual assistant market is expected to reach $46 billion by 2028. These assistants will function across a wide range of activities, from travel reservations to life coaching, becoming personal assistants. These developments will also shape the future of customer service, with AI bots expected to serve customers.

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Information technologies will enable new levels of reality that merge digital and physical worlds. With the development of spatial computing technology, significant changes can occur in various fields, from shopping to healthcare. This technology will also enrich spaces with smarter experiences and automate people’s collective movements.

Innovations in data technologies also enable businesses to gain a competitive advantage. Data tokenization, advanced analytics, and data protection methods empower brands and safeguard consumer privacy. In this context, tokenization can play a crucial role in protecting sensitive information and contribute to the growth of the data analytics market.

Banks are also affected by these technologies and leverage artificial intelligence to offer more inclusive products to customers. Artificial intelligence offers significant opportunities for banks in risk assessment, fraud detection, and personalized services.

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