There have been significant changes in the smartphone market in recent years. Brands that were once seen as leaders began to slowly lose power. This created new opportunities for other manufacturers. So what is the latest situation in the smartphone industry? Here are the details about the Chinese market…
The biggest brands in the smartphone market – China
Counterpoint, which conducts technology-related research, listed the largest brands in the Chinese smartphone market according to sales figures as of the first quarter of 2024. Accordingly, we see that vivo is at the top of the list. The company’s market share was announced as 17.4 percent . Vivo , which has become more popular in Turkey in recent years , operates in many countries.
Honor ranked second on the list of best-selling smartphone manufacturers in China with a market share of 16.1 percent . It was followed immediately by Apple, which held 15.7 percent . Let us note that the US technology giant has gradually lost power in the Chinese market in recent years.
We see that Huawei and OPPO are in the fourth and fifth places of the list with 15.5 percent and 15.3 percent . Xiaomi , which has been increasing its activities in Turkey in recent years , is in the sixth place with a market share of 14.8 percent . Apart from these brands, the remaining 5.5 percent belongs to other manufacturers.
As of the first quarter of 2024, the largest smartphone manufacturers in China were listed as follows;
| Order | Brand | 2023 Q1 | 2024 Q1 |
|---|---|---|---|
| one | vivo | 17.7 percent | 17.4 percent |
| 2 | Honor | 14.7 percent | 16.1 percent |
| 3 | Apple | 19.7 percent | 15.7 percent |
| 4 | Huawei | 9.3 percent | 15.5 percent |
| 5 | OPPO | 18.4 percent | 15.3 percent |
| 6 | Xiaomi | 13.6 percent | 14.8 percent |
| Other | 6.6 percent | 5.5 percent | |
| Order | Brand | 2023 Q1 | 2024 Q1 |
Q1 = First quarter
So what do you think about this issue? You can share your opinions with us in the Comments section below.
{{user}} {{datetime}}
{{text}}