Apple has revised its fee structure for app developers and updated its compliance with the EU’s Digital Markets Act (DMA). It has started to provide more flexibility to developers who want to promote their apps through channels other than the App Store. However, Spotify and Epic Games continue to object.
Apple to give freedom to non-App Store links
The tech giant is still under investigation by the European Commission for non-compliance with digital regulations. The DMA aims to reduce the market power of big tech companies and ensure fair competition.
Apple will stop charging developers various fees under the new changes. iOS users will also have more freedom in how and where they can promote non-App Store offerings.
Apple has taken an important step on commissions, splitting the fees into two. First, there will be a 5 percent Initial Ownership Fee and an ongoing Store Services Fee of 10 percent or 5 percent, depending on the developer’s program enrollment.
This dual fee structure will replace Apple’s previous reduced commissions for linked purchases. The tech giant said it will charge less to people who use an app compared to new customers.
The changes come at a time when Apple is under investigation by the European Commission. The revisions may help address the complaints. Accordingly, it will be decided whether Apple has acted in compliance with the Digital Markets Act.
