Following streaming platforms like Netflix and Disney+, YouTube Premium has also taken action against password sharing. YouTube Premium Family plan subscriptions can now only be shared with members of the same household.

YouTube May Discontinue Password Sharing

YouTube’s decision is a precaution against family plan subscribers sharing account information with people outside of the same household. The company has begun sending emails to users who fail to comply, warning them that their subscriptions may be terminated. These warnings, which have only been sent to a limited number of users in the US, are expected to expand in the coming days.

When Netflix banned password sharing recently, there were rumors that this decision could lead to subscriber losses. However, Netflix’s move has led to an increase in subscribers. YouTube appears to anticipate a similar outcome. Having been flexible on this issue for years, this is the first time the platform has introduced such a clear rule.

This move by YouTube Premium is considered part of its strategy to increase revenue and prevent unauthorized use. In this way, the platform is encouraging users who use illegal content under the guise of a family plan to purchase their own individual subscriptions.

It’s not yet clear how this decision will affect users in Turkey. However, because YouTube is a global platform, this practice is expected to expand to all countries over time. With this new regulation, users will either be able to share their family plan with members of the same household or switch to individual subscriptions.

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