Social media giant X quietly released a significant update this week to increase transparency on its platform and ensure the credibility of accounts. Thanks to the newly added “About this account” feature, users can now see the country from which any account is operated and, more importantly, the app store through which it connects to the platform. While the feature primarily aims to prevent bot accounts and disinformation, it has revealed an interesting detail in one of the tech world’s biggest rivalries.

Striking detail on the Samsung TV account: iOS usage revealed

The shared screenshot shows data from South Korean tech giant Samsung’s official “Samsung TV” account. A look at the account details reveals the “Korea App Store” as the connection method. In tech jargon, the term “App Store” directly refers to the Apple and iOS ecosystem, unlike the Google Play Store. This data proves that Samsung’s official account, used to promote its products and communicate with the community, is actually managed through an iPhone or iPad.

In previous years, many Android manufacturers have faced similar crises due to the “Twitter for iPhone” tag appearing beneath tweets, leading to ridicule. While the X platform removed this tag long ago, the new transparency feature has made the device infrastructure used by brands visible again. Samsung’s use of technology from its biggest rival, Apple, by the Android world’s leader, was quickly labeled a “scandal” on social media and became a talking point for tech enthusiasts.

Such situations often stem from the negligence of the agencies managing the brands’ social media accounts or the personal device preferences of employees. Whatever the reason, a tech giant’s preference for a competitor’s ecosystem over its own operating system is unfortunate for its corporate image. What are your thoughts on this? Does a brand’s use of competing technologies undermine your trust in that brand?