Xiaomi Turkey Launches New E-Waste Recycling Initiative

Xiaomi Turkey has officially launched a new e-waste program aimed at recycling obsolete, broken, or unused electronic devices to promote environmental sustainability across the country. In collaboration with the Mol-e platform, this initiative allows users to dispose of their old electronics—regardless of the brand or model—in exchange for discount coupons valid on the company’s official website. Running until December 31, 2026, the program encourages consumers to clear out their electronic clutter while receiving tangible financial rewards. This strategic move aligns with global environmental standards by ensuring that hazardous electronic waste is processed safely and responsibly by authorized recycling facilities.
- The program accepts electronic devices from any brand, not just those manufactured by Xiaomi.
- Participants receive electronic waste points that are converted into discount coupons for the official online store.
- The entire collection process is handled digitally, with authorized services picking up items directly from the user’s location.
- The campaign is scheduled to remain active for public participation until the end of 2026.
How the Recycling Process Functions
The system is designed for maximum convenience, removing the need for customers to visit physical drop-off points or shipping centers. By partnering with the Mol-e platform, Xiaomi has streamlined the collection process into a fully digital workflow. Interested users are required to register their devices on the platform and upload photos of their e-waste. Once the registration is verified, authorized personnel collect the items directly from the provided address, ensuring a hassle-free experience for the consumer.
This door-to-door collection service significantly lowers the barrier for participation in national e-waste management efforts.

How E-Waste Points Provide Financial Value
Each device submitted under the program is assigned an E-Waste Point value based on its type and condition. These points serve as the primary currency for the reward system, allowing users to earn discounts on future purchases. The current reward structure offers a 100 TL discount for 15 points, a 250 TL discount for 30 points, and a 500 TL discount for 55 points. These coupons are exclusively valid for transactions made through the official Xiaomi Turkey online store, providing an incentive for customers to upgrade their technology while disposing of their old devices in an eco-friendly manner.
Important Terms Apply to the Campaign
While the initiative offers significant benefits, users must adhere to specific usage policies to ensure the program functions effectively. Once a discount coupon is issued, the user has a 30-day window to utilize the credit before it expires and becomes invalid. Furthermore, the company has implemented a policy restricting the combination of multiple coupons into a single purchase. Each discount is limited to individual transactions, ensuring that the promotional benefits are distributed fairly among all participants.
Strict adherence to these operational terms is essential for users to successfully benefit from the reward system.
We would love to hear your thoughts on this initiative; do you think such recycling programs will be effective in reducing electronic waste in Turkey? Please share your opinions in the comments section below.
Your comment has been submitted,
it will be published after approval.