Apple is preparing to enter the budget-friendly laptop market in 2026, aiming to compete with Chromebooks and affordable Windows PCs by launching a new affordable MacBook model. Currently, the tech giant’s most accessible laptop, the MacBook Air, starts at $999. However, this upcoming budget model is expected to be significantly cheaper, targeting a much wider audience.
What We Know About the Affordable MacBook Model
According to recent leaks, the new laptop will feature a screen approximately 13 inches in size, offering a user experience very similar to the current 13.6-inch MacBook Air. To keep costs down, Apple plans to use a standard LCD panel for this model, forgoing premium technologies like ProMotion or Mini-LED. Furthermore, it is rumored that the device could be available in vibrant colors like silver, blue, pink, and yellow, similar to the iMac lineup.
Performance and Design Compromises
At the heart of the device will be the A18 Pro chip, which is expected to debut in the iPhone 16 Pro series. This would mark the first time Apple has used an iPhone processor in a Mac. Paired with 8 GB of RAM and support for Apple Intelligence, this chip reportedly delivers performance comparable to the original M1 chip. Consequently, the A18 Pro should handle daily tasks and even light video and photo editing without any issues.
To further reduce costs, rumors suggest Apple might opt for a plastic chassis or less advanced components in the new MacBook’s design. The device will likely feature only a single USB-C port. However, thanks to the processor’s high energy efficiency and the space available in a 13-inch body, users can expect an impressive battery life of up to 18 hours.
While there is no official pricing yet, reports from Bloomberg indicate the device will be priced well below $1,000. Based on Apple’s current product line, analysts predict a price tag between $599 and $799. Expected to be unveiled in the first half of 2026, this model will be a compelling alternative for students and users with basic computing needs.
So, what are your thoughts on Apple’s new budget-friendly strategy? Share your opinions with us in the comments!
