In the past weeks, Threads, which was launched as a competitor to Twitter, gained significant attention. However, according to recent reports, this interest was short-lived. Today’s news highlighted that the Threads application has experienced significant drops in user numbers and engagement. Here are the details!

Threads user count dropped by 20 percent

Meta recently released Threads, the highly anticipated Twitter rival and new social media platform for users. The platform garnered considerable interest worldwide, surpassing 70 million users within 24 hours. Subsequently, Threads managed to reach a user count of 100 million.

According to today’s news, the platform’s fame was quite short-lived. New data reveals a rapid decline in user numbers and engagement on Threads. This decline particularly affected the daily active user count on Threads.

The company is experiencing a 20 percent decrease in user numbers in recent days. Additionally, users who use the platform are also facing a significant decrease in the time spent within the application. According to the data, the time users spent on Threads has dropped from 20 minutes to 10 minutes.

Furthermore, the countries with the highest number of Downloads for the Threads application have been identified. According to the data, 33 percent of the downloaders are from India, making it the highest percentage. Brazil comes in second place with a share of 22 percent. The remaining part of the list includes the United States with 16 percent and Mexico with 8 percent.

According to the claims, there are two reasons for Threads’ rapid start. The first is its ease of creating an account with Instagram. The second reason is the disappointments users have experienced with the platform since Elon Musk’s acquisition of Twitter.

So, what are your thoughts on this matter? Do you think the Threads application will be able to increase its user count? Don’t forget to share your opinions with us in the comments section!