Dubbed the “X-100-Six,” this new model builds upon the legacy of its predecessor, the X100V, which has significantly influenced the realms of photography and social media content, particularly on TikTok.

The X100VI from Fujifilm X series emerges as a powerhouse of technology, featuring a video-friendly 6.2K/30p and 4K/60p recording capabilities, a stunning 40.2MP APS-C sensor, a built-in 4-stop ND filter, and 5-axis in-body image stabilization (IBIS). It also continues the tradition of offering FUJIFILM’s iconic Film Simulations, enriching the creative experience for users. This time, the integration of Frame.io’s Camera to Cloud feature is built directly into the camera, enhancing workflow efficiency without the need for additional accessories.

Victor Ha, Vice President of FUJIFILM North America Corporation, Electronic Imaging Division, emphasizes the X100 Series’ ability to blend tactile and technical aspects of image-making, stating that the X100VI advances this legacy by incorporating cutting-edge technology into an intuitively familiar creative process for artists at every level.

The camera retains its beloved 23mm F2.0 fixed lens, equivalent to a 35mm lens on a crop sensor, and introduces the REALA ACE emulation mode. This addition brings the total film emulation modes available to 20, offering more avenues for creativity and expression.

In celebration of FUJIFILM’s 90th Anniversary, a limited edition of 1,934 X100VI cameras from the Fujifilm X series will be available, featuring unique packaging and a special camera strap, making it a collector’s dream.

The launch of the X100VI is poised to ignite a fresh wave of social media content, showcasing FUJIFILM’s film emulations through high-quality video and images. However, the anticipation and demand for the X100V suggest that acquiring the new model might be a challenge due to its expected popularity and limited availability.

The X100VI is not just a tool for capturing moments; it’s an invitation to explore the art of photography with a blend of nostalgia, innovation, and personal expression. It aims to be a companion for creators, urging them to carry it along and discover the world through its lens.

FUJIFILM has set the suggested retail price of the X100VI at $1599.95, with the camera expected to hit shelves in early March 2024. The limited edition version will retail for $1999.95, offering an exclusive opportunity for enthusiasts to own a piece of photographic history.

With its comprehensive specs, including a 23mm F2.0 fixed lens, 40.2 megapixel APS-C sensor, and extensive video capabilities, alongside the new REALA ACE mode and integrated Frame.io support, the X100VI stands as a testament to FUJIFILM’s commitment to innovation and excellence in photography. For more details and updates, enthusiasts are encouraged to visit FUJIFILM’s official website.

The Limited Edition FUJIFILM X100VI will retail for $1999.95

Full Specs and Details:

23mm F2.0 Fixed Lens

40.2 megapixel APS-C sensor

6.2K/30p and 4K/60p video. AF function available. F-Log available

5-axis in-body image stabilization

ISO 125 now available natively (ISO Range 125-12,800)

UHS-I SD card slot

4-Stop Internal ND Filter

45 degree tilt LCD monitor

20 Film Simulation Modes (new REALA ACE mode offered)

Frame.io’s Camera to Cloud Integration

FUJIFILM conversion lenses available

More information and media is available at FUJIFILM’s website.