Apple introduced some new products along with operating system updates at the Worldwide Developers Conference (WWDC 2023) event held on June 5th. The highlight of the event was Apple Vision Pro, a mixed reality headset, and it seems that the headset had a greater impact than expected.

Apple shares closed at $183.79 per share yesterday

After each event organized by Apple, the company’s shares always experience a boost. This year was no different, but the addition of a new product to the company’s lineup after a long time changed the magnitude of this jump slightly. According to a report on CNBC, Apple shares closed at $183.79 per share on Monday.

Following these transactions, Apple’s value reached approximately $2.89 trillion. Apple reached a value of $3 trillion in the early days of 2022, becoming the first company to do so. According to expert opinions, the company will surpass the $3 trillion threshold in 2023 and break its own record.

According to investment experts, the reason for this percentage increase is the introduction of Apple Vision Pro. According to investor speculations, the company is expected to take the world of mixed reality to a whole new level. The headset, which will be priced at $3,499, will be available for sale in 2024.

Of course, the device has sparked a lot of discussion about its price. There is a significant portion of people who think it is quite expensive. Apple CEO Tim Cook made a statement regarding the price of the Vision Pro in relation to these rumors. In an interview he gave the other day, Cook stated that Apple Vision Pro, the company’s first spatial computer, is “the most advanced piece of electronic equipment on the market.”

According to Mark Gurman, famous for his Apple news, the company is working on an affordable model. Apple plans to release an affordable Vision Pro model by the end of 2025. Of course, reducing the price means it may come with a lower-quality display or an older Mac chip.