Ubisoft, one of the most turbulent companies in the gaming world, showed that things are not getting better after the financial report it shared recently. On top of that, Ubisoft share price fell 14 percent to 2015 levels.
Ubisoft share price fell 500 percent in five years
Ubisoft shares have lost nearly 500 percent of their value since 2018. The most recent loss of value was due to scandals with the company’s two biggest games, Star Wars: Outlaws and Assassin’s Creed: Shadows.
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Star Wars Outlaws was criticized for being a very different game according to its trailers. Players didn’t like the AI of the opponents and the graphics of the game. It also suffered from optimization issues and performance loss on PC.
In Assassin’s Creed: Shadows, the situation is even more interesting. Having a black assassin in feudal Japan was met with a question mark by players. Some players even wrote petitions demanding that this situation be changed.
According to Bain & Company’s financial forecasts, global gaming revenues will grow at a compound annual growth rate of 9 percent over the next few years. This means that game revenues will skyrocket from $199 billion in 2022 to $307 billion in 2027.
On the other hand, Ubisoft CEO Yves Guillemot noted that when big games like GTA 6 are released, they have a positive impact on the gaming industry in general. “In general, it’s positive for the whole market and other games that come out during this period usually perform very well,” he said.