Reddit, known for its anonymous and unfiltered answers, is entering a radical transformation process as it leaves its 20th year behind. The company’s recent steps have integrated the platform more deeply with artificial intelligence. These changes are both transforming Reddit’s user experience and redefining its revenue model.

Reddit will introduce new artificial intelligence features

Reddit CTO Chris Slowe announced that the initial results of the AI-powered “Reddit Answers” ​​summary tool were positive. This tool compiles the most important information from long-form content shared on the platform and makes it more accessible.

The information exchange that users continue through forums is given meaning by artificial intelligence with this system. With this step, the company aims to both increase the value of existing content and make Reddit more useful for users who want to access information from outside.

However, Reddit takes a clear stance against the use of artificial intelligence to produce content on the platform. An incident that occurred about two months ago reinforced this approach. It has emerged that a university sent AI-powered bots to Reddit to pretend to be individuals who have experienced severe trauma. Reddit condemned the university for its unethical practices and announced that it was working on a verification system to prevent such situations.

The company’s AI plans include not only productization but also economic revenue targets. Reddit turned its vast data pool into profit with data deals with Google and OpenAI in 2023.

Reddit’s changing strategies are progressing with the claim of preserving the essence of the platform. The sharing culture is still based on anonymity and text-based interaction. An open and unfiltered communication environment continues to be offered without the obligation to use real names.