As the gaming industry continues to focus on larger, more ambitious, and more costly projects, game prices have remained a hot topic for years. According to a new market analysis, Rockstar Games and Take-Two may raise the price of GTA 6 to $100, opening the door to a new era in game pricing.
Why Are Game Prices Rising?
According to venture capitalist and analyst Matthew Ball’s report, the price of GTA 6 could range between $80 and $100. Ball suggests that the release of GTA 6 could bring a significant shift in the long-standing pricing policies in the gaming world.
Previously, Rockstar Games and Take-Two were among the first companies to increase game prices from $60 to $70 during the PlayStation 5 and Xbox Series X/S era. Now, with GTA 6, they might be aiming to push the price even higher.
Sony has made a brand new move to increase sales as it has just entered the year 2025, introducing a new colour for PS5 accessories.
A $100 price tag could spark a significant debate among gamers. While some may accept the price increase, considering the rising development costs, a large segment of the gaming community may strongly oppose the move.
Take-Two Interactive CEO Strauss Zelnick previously stated that the company prioritizes quality and takes into account the value provided to players when determining game prices. However, the claim that GTA 6 will be sold for $100 has not been confirmed by Rockstar Games yet.
The $70 price tag for Nintendo’s Zelda: Tears of the Kingdom and the fact that some games’ “Ultimate Edition” versions are already being sold for $100 or more suggests that this possibility isn’t too far-fetched.
How would players react if GTA 6 is sold for $100? Do you think they would accept it? Share your thoughts in the comments!
