Xbox Game Pass, one of the most popular subscription services in the gaming world, faced intense backlash from players after its massive price hike. Xbox’s record 160% price hike to 799 TL sparked a surge in cancellations.
Xbox Game Pass cancellations are on the rise
Amidst the flurry of price hikes yesterday, Xbox Game Pass’s price update shocked gamers. As expected, players were not happy with the price hike and took action. Just hours after the price increase was announced, numerous players flocked to Game Pass’s subscription cancellation page to cancel their subscriptions.
Due to this sudden and overwhelming demand, Xbox Game Pass’s cancellation page crashed due to a technical outage. This incident clearly demonstrated the level of frustration players have with Microsoft and its pricing policies.
Despite the technical glitch, it is expected that many players will cancel their subscriptions. The real question now is how Xbox management will react to these mass cancellations. Experts say the likelihood of this situation leading to a reversal is extremely low.
This is because the platform’s management is presumably confident that even if a large number of people cancel their subscriptions, the revenue generated from the remaining audience will be higher than before with these increases. This is believed to be the expectation behind Xbox management’s decision to greenlight such a significant price increase.