Apple’s new iPhone crossbody strap had its skeptics until they actually saw it. Tucked into the fanfare of the iPhone 17 reveal, the strap looked like a fashion accessory at first glance. But it’s more than a style play. This thing solves a real problem for people who are sick of carrying bags or stuffing phones into nonexistent pockets.
iPhone crossbody strap answers a practical need

Not everyone wants to carry a bag. Not everyone can. For many, especially women, clothing still lacks decent pockets. Apple’s strap provides a quick-access solution for commuters, travelers, festival goers, and anyone juggling life with both hands full. It keeps your phone within reach, visible, and secure without having to dig around for it.
The design also adds a layer of security. Whether you’re navigating a packed train or biking through the city, the strap keeps your phone tethered to your body. That alone makes it more appealing than balancing a $1,000 iPhone in your back pocket.
Apple’s iPhone crossbody strap isn’t new, but it is better
Yes, phone straps already exist. From brands like Bandolier to XouXou, the market’s full of options. But Apple’s version adds a twist literally. Embedded magnets let you quickly adjust the strap length without any dangling slack. It snaps flush and stays in place, whether you’re walking, cycling, or stretching to scan your ticket at a gate.
Here’s what makes Apple’s strap stand out:
- Embedded magnets for seamless adjustment
- Mechanical snaps that attach securely to Apple’s case
- Available in colors to match iPhone finishes
- Quick-release mechanism for outfit swaps
- Comfortable design for all-day wear
It shows Apple’s quiet hardware shift
This isn’t a one-off accessory. Apple’s strap quietly reflects a larger trend: personal tech becoming wearable, swappable, and style-aware. It blends utility with fashion in a way that doesn’t feel forced. And at $59, it’s less expensive than most third-party options with fewer features.
The catch? You’ll need a compatible Apple case for now. But once third-party makers catch up, expect a wave of swappable designs and accessories.
iPhone crossbody strap proves Apple still knows the small stuff
Apple didn’t invent the phone strap. But it did what Apple does best: refine an idea, add thoughtful design touches, and make it feel essential. The magnet trick alone sets this strap apart. In a world of flashy flagship features, sometimes it’s the quiet clicks that leave the biggest impression.