New information has emerged about Apple’s long-rumored smart glasses project. According to reliable sources, the company is preparing to enter the market with a simpler, more user-friendly model before launching a full-fledged augmented reality headset. This first model is expected to launch in late 2026 or early 2027.

Apple’s first smart glasses are coming soon

According to analyst Mark Gurman, Apple’s first smart glasses are designed to rival Meta’s Ray-Ban glasses. The device will feature cameras for video recording and an audio system for listening to music and recording audio. All of the glasses’ processing power will be provided directly from the iPhone, requiring users to use the device in conjunction with their phone.

Apple is currently focusing on minimizing hardware and weight to make the glasses suitable for everyday use. The company’s biggest advantage in this area is its ecosystem, which works seamlessly with the iPhone and other Apple devices. This integration gives Apple a significant advantage over its competitors and could make the product an attractive option for potential buyers upon release.

This strategy suggests Apple is taking a different path from expensive and complex mixed reality headsets like the Vision Pro. While the Vision Pro is a device primarily aimed at professionals and tech enthusiasts, the smart glasses are aimed at a broader audience.

This is seen as Apple testing the market with a simpler and more accessible product, gradually easing users into wearable technology. In this way, the company aims to achieve a competitive price point and lay the groundwork for future full augmented reality glasses.