Strong rumors are circulating in the tech world about a new affordable MacBook model that Apple is reportedly developing. According to reliable industry sources, this new device will differ significantly from the current lineup in both color options and processor architecture, aiming to attract a much broader user base.
What to Expect from the Affordable MacBook Model
According to the leaks, the most notable change is that the device will not be powered by an M-series processor. Instead, Apple is expected to equip this new MacBook with the A18 Pro processor, the same chip developed for the iPhone 16 Pro series. This strategy aims to reduce costs while still offering more than enough performance for everyday tasks. Furthermore, reports indicate that the device will feature a screen of approximately 13 inches and will be manufactured using a newly developed special aluminum production process.
Additionally, Apple is expected to expand its color palette with this new model. The company is allegedly testing vibrant colors such as light yellow, light green, blue, and pink, alongside the classic silver and space gray options. This variety could make the device particularly popular among young people and students.

How Much Will It Cost? High Hopes for a Low Price
Although no official pricing has been announced, the figures being discussed in tech circles are quite promising. Expectations are centering around a starting price of $699 for the new model. For comparison, the current MacBook Air starts at $999, which means this new device would provide a much more accessible entry point into the Apple ecosystem.
This pricing strategy could allow Apple to become more competitive in the education and entry-level markets, which are currently dominated by Chromebooks and budget-friendly Windows laptops. This move suggests a clear intention to capture a new segment of consumers who have previously found MacBooks to be out of their price range.
So, what are your thoughts on Apple’s new affordable MacBook model? Share your opinions with us in the comments!

