Elon Musk, who has changed all the features of the platform, including its name, since he bought Twitter, is now taking over the design. Thinking that there are “too many numbers” on the homepage, CEO Musk plans to remove the number of likes and reposts (formerly known as retweets) of posts.
Likes and reposts may be removed from the X timeline
Elon Musk’s latest change could affect the way users interact on the platform. The CEO plans to remove the number of likes, reposts and shares from the homepage. This means that the number of likes for posts will be hidden.
Currently, engagement numbers are prominently displayed at the bottom of each tweet. However, in a response to a Twitter user, Musk said the company will transition to interactions like double-tapping to like.
The only number that will appear on the homepage will be the number of views of tweets. Musk’s main goal is to increase readability on the homepage. Let us remind you that the number of interactions can be seen by clicking on the tweet.
Some users think that the extra step may reduce user engagement over time. Seeing numbers related to the popularity of a tweet can help to increase interactions. For example, advertisers rely on engagement data to measure campaign success.
Musk has made a similar change in recent weeks, rounding up interactions instead of showing the exact numbers in tweets. So the 2498 likes figure is automatically displayed as 2.5 thousand likes.
So what do you think about the decision to remove the number of likes for X? You can share your thoughts with us in the comments section.c