The new wearable technology of recent years, smart glasses, is the focus of all major manufacturers. When it comes to glasses, the first brand that comes to mind is Ray-Ban. It is safe to say that it cannot be shared nowadays. Because Ray-Ban, which has been working with Meta for a while, is under pressure from Google.
Will Ray-Ban work with Google or Meta?
Meta, which has been working with EssilorLuxottica, which produces Ray-Ban, has not observed an increase in the sales figures of its smart glasses in recent months. As a result of this situation, Meta sought shares of the manufacturer EssilorLuxottica and set its sights on 5 percent of the company’s shares. However, it seems that Meta is not the only suitor of the company.
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It turns out that Google has been pressuring Ray-Ban for Gemini-supported glasses for a while. Google, which is currently collaborating on a new device in partnership with Qualcomm and Samsung, will introduce its new products in the middle of 2025. So, even if there is an agreement with Ray-Ban, it will take several years for the products in partnership with Ray-Ban and Google to be released.
However, leaks suggest that Ray-Ban’s agreement with Google is extremely unlikely. Although Google is committed to this matter, the cooperation of Meta and EssilorLuxottica companies, and perhaps their upcoming shareholding, will prevent this situation. Although Google has previously worked with this manufacturer for Google Glass, we can say that the company is more positive about Meta for now.
It will be for the benefit of the consumer if both companies produce smart glasses in partnership with Ray-Ban. Let’s see how Google’s Ray-Ban step will turn out. Do you think Meta will be able to buy 5 percent of the company? You can express your ideas in the comments.