Huawei, which has been exposed to many embargoes, has crashed the charts in China. The company, which has achieved great success in the smartphone market, has now surpassed Apple on the tablet side. Apple, which became the best-selling tablet brand in China in 2023, lost to Huawei this year.
Huawei became the best-selling tablet brand in China!
As in the smartphone market, the competition between brands continues on the tablet side. The research company, which shares tablet sales in China today, reported that Apple, the best-selling brand of 2023, handed over the leadership this year. The best-selling tablet brand of 2024 was Huawei.
Huawei, which had a 25.7 percent market share last year, has made a big move in the past year. Increasing its dominance in the market to 36.3 percent, the Chinese company became the best-selling tablet brand of 2024 in China. Apple, which held this title with 34.9 percent last year, now ranks second with 24.4 percent.
When we look at the third place of the list, we see that Xiaomi holds the place with 13.2 percent. Xiaomi, which decreased by 1.9 percent compared to the same period in 2023, will regain the performance it lost in the rest of the year. Another company that shares Xiaomi’s fate is Honor. Honor, which completed the first quarter of last year with 9.6 percent, decreased its market share to 8.5 percent with a decrease of 1.1 percent this year.
Let’s talk about the most stable company among the five brands. Lenovo, which did not compromise its performance in two years, became the fifth best-selling tablet brand in China with 4.7 percent. Lenovo, which increased this value from 4.6 percent in 2023 to the next level with an increase of 0.1 percent, reports that it is still in the race.
Huawei, China’s best-selling tablet brand with 2.59 million sales in the first quarter of 2024, has completely surpassed Apple. Let’s see how the competition between brands will end in the coming period.