Netflix, the online streaming platform that has become a part of millions of people’s lives, has now come into the spotlight with its lawsuits against pirate broadcasters offering its content for free. The platform’s top executives have announced that they will continue their legal battle until they achieve tangible results.
Is piracy killing Netflix?
Netflix’s legal advisors have pointed out the increasing spread of pirate broadcasters and the difficulty of combating them. Many industry authorities see pirate content sites as the company’s biggest rivals. Despite frequently raising subscription fees, Netflix has been resorting to every method to remove its licensed content from these sites.
It is known that Netflix has been complaining about pirate broadcasters since its inception. Although the company has continued to announce significant profits every year since the pandemic, the rapid rise of pirate broadcasting platforms has made the company’s top management uneasy. The fact that banned pirate content reappears just days later indicates that this battle will last longer than expected.
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When the Netflix platform first emerged, internet speeds were not as high as they are today, making it much more practical to consume content from this platform than to download it via torrents. Nowadays, even the longest and highest-resolution productions can be downloaded and shared online in a very short time.
The Netflix management claims that the pirate broadcasting problem they are facing is not only affecting them but also impacting all sectors that produce creative content. According to them, the solution to this problem lies in strict government regulations and heavy penalties.
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