Elon Musk announced the other day that he was stepping down from his position as Twitter’s CEO. He also said that they had agreed with a new person and that he would hand over the reins to a woman. The new CEO for Twitter has been appointed and it is Linda Yaccarino.
Who is the new Twitter CEO Linda Yaccarino?
Elon Musk made a surprise announcement that Linda Yaccarino would be the new head of Twitter. Musk had been making headlines with controversial decisions during his approximately six-month tenure as CEO of the platform. Yaccarino is an important figure in the advertising and communication industry, and she was also part of former US President Trump’s team.
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Yaccarino was one of the most important executives in the media world. As the Advertising and Partnerships President at NBCUniversal, Yaccarino oversaw the company’s ad sales and customer partnerships. Yaccarino’s importance in the media world could lead to celebrities returning to Twitter.
In his latest statement on the matter, Elon Musk said, “I look forward to working with Linda to turn this platform into ‘X’ with all the applications.” Musk also stated that Yaccarino would focus on commercial operations, while he himself would focus on product design and new technology.
Yaccarino also served on the “Future of Work” team at the World Economic Forum in addition to her work in the media field. It is unclear when she will start her role at Twitter.
Yaccarino’s appointment as Twitter’s new CEO draws attention to the lack of women in top positions in major technology companies. Currently, less than 9 percent of Fortune 500 companies are led by women.