Samsung has expanded its Gaming Hub platform, announced in 2022, to bring its mobile cloud gaming service to the European market. Initially launched in beta in the UK and Germany, the service is expected to expand to more countries in the future.

Samsung to Expand Gaming Hub Platform

For those who missed it, Samsung’s Gaming Hub is a cloud-based platform that allows you to play games directly on phones and TVs without needing a computer or game console. The service integrates many popular game streaming services, including Xbox Game Pass, Amazon Luna, Boosteroid, Blacknut, Utomik, GeForce Now, and Antstream Arcade.

The mobile cloud gaming service launched in North America about a year ago. Samsung announced that its game catalog will gradually expand and become available in more countries. The company also announced that it is working on a more advanced Mobile Gaming Hub.

This new version will include personalized recommendations, smart tools, and features to enhance engagement with gaming communities. Samsung says the revamped experience will become a more unified hub for “playing games, watching content, engaging with communities, and discovering games with AI-powered tools.”

Samsung is also collaborating closely with Microsoft and Xbox to expand cloud gaming across its TVs and mobile devices. This new expansion of the Gaming Hub demonstrates Samsung’s commitment to remaining competitive not only in hardware but also in the software and services ecosystem.

With the increasing performance of mobile devices, the popularity of cloud gaming is also rising, and Samsung is taking a significant step toward establishing a strong presence in this space. The platform’s arrival in Europe also provides a significant option for European users seeking a high-quality gaming experience without relying on consoles or PCs.