Recently, Ubisoft shared its plans for 2025 and particularly its competitive strategies concerning GTA 6 during a phone meeting with investors. When an investor expressed concerns about the release of GTA 6, Guillemot’s response was quite interesting.
Ubisoft CEO: “GTA 6 doesn’t scare us; when it releases, the entire gaming industry will benefit”
Ubisoft CEO Guillemot noted that major game releases like GTA 6 generally have a positive impact on the gaming industry. “Overall, this situation is positive for the entire market, and other games released during this period also tend to perform very well,” he said.
He cited the example of Ubisoft’s “Assassin’s Creed IV: Black Flag,” which was released just a month after GTA 5. Black Flag became one of the best-selling games in the Assassin’s Creed series. Additionally, he pointed out that when GTA 5’s PS5 and Xbox Series S|X versions were released in 2022, Ubisoft’s game performance was also quite good.
The GTA 6 trailer video has surpassed 200 million views. The video, released by Rockstar late last year, has broken record after record.
According to Bain & Company’s financial forecasts, global gaming revenues are expected to grow at a compound annual growth rate (CAGR) of 9% over the next few years. This means gaming revenues will soar from $199 billion in 2022 to $307 billion in 2027. Major games like GTA 6 have the potential to generate billions of dollars in revenue upon release.
The release of GTA 6 seems to be promising not only for Rockstar Games but for the entire gaming industry. What do you think? Share your thoughts in the comments below.
