The world's best-selling smartphones have been revealed!

In the smartphone market, numerous brands compete vigorously, striving to make sales globally. A few brands have held their positions at the top for a long time. Particularly, Apple gains attention each year with devices that manage to secure spots in the list of the world’s top 10 best-selling smartphones. Here are the details.

The world’s best-selling smartphone is the iPhone 13! Here’s the top 10:

Smartphone manufacturers employ various sales strategies in the market. For instance, the best-selling model in one country might not even be available in another. This approach is influenced by the policies companies follow based on markets and countries.

Moreover, reducing sales per model is a method to increase the total number of devices sold. For instance, while Apple releases 4 models each year, brands like Xiaomi and Samsung launch between 20 to 30 different models.

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In fact, Xiaomi once tried to dominate the Android market by introducing various devices at price intervals of 10 to 20 dollars. This allowed them to cater to people of all budgets with a broader range of options.

However, in the end, this approach negatively affects the sales figures per model. For example, while a competing brand sells 10 million units of a single device, Xiaomi sells 20 million units of 5 devices in a similar price range. As a result, in terms of quantity, their models often rank lower in the list of best-sellers. Nevertheless, in terms of user base, even with lower revenue, the company can secure a spot at the top.

This year, the world’s best-selling smartphone is the iPhone 13 with a staggering 73 million units sold. Although it falls short compared to the success of the iPhone 11, which surpassed 100 million units in its launch year and a total of over 160 million, it still boasts a two-fold lead over its closest competitor.

The complete list is as follows: