Google has shifted up a gear in the artificial intelligence race. The company, which has big ambitions with its Gemini model, has started to integrate its artificial intelligence into other Google services. Recent reports show that Google wants to make AI-based search paid.
Google may offer paid AI search
According to a report in the Financial Times, Google wants to charge users for additional capabilities developed with AI technologies. The company is exploring including AI-powered search in subscription services such as Google Workspace.
Google Workspace already provides access to Gemini, the company’s AI assistant, in Gmail, Docs and other apps. However, the tech giant may make Gemini-based AI searches paid with its productivity suite.
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Google’s core search engine will remain free and supported by advertising. However, as the subscription system is developed, early access to AI-powered search features will be granted. On the other hand, Google also said that it does not plan a completely ad-free search experience.
This move could allow Google to make more money from the competition in the field of artificial intelligence. As a leader in machine learning and neural networks, Google has developed many of the techniques that power today’s AI boom.
But companies like Microsoft and OpenAI have been very successful in turning AI into a commercial product with products like ChatGPT. This has created the need for Google to monetize AI more. Let’s see if a paid AI package will be offered for Workspace.
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