Microsoft continues to push Windows 11 as the end-of-life date for Windows 10 draws near. Despite Windows 10 holding around 70% of the overall Windows user base, Microsoft is firm on its plans to deprecate the popular operating system. Windows 10 will stop receiving support and new updates on October 14, 2025, and Microsoft is reminding users to upgrade.

Microsoft’s efforts to transition users to Windows 11

This isn’t the first time Microsoft has encouraged users to upgrade to Windows 11. The company has previously shown full-screen multi-page reminders and now has added an official web page detailing the transition. The new ‘End of support’ page offers advice and recommendations for users running Windows 10 or older versions like Windows 8.1 and Windows 7, which have already stopped receiving updates.

The Windows 10-specific page features a prominent banner urging users to upgrade to Windows 11 for free if their PC is eligible. Microsoft explains that after October 2025, Windows 10 users will no longer receive security or technical updates. Their PCs will still function, but without updates, they will be vulnerable to security exploits. Therefore, Microsoft recommends moving to Windows 11 if the hardware allows.

What happens after Windows 10’s end-of-life date?

For those who prefer Windows 10 or whose devices don’t meet the hardware requirements for Windows 11, the end-of-life date poses a dilemma. These users will have to choose between switching to an alternative operating system like Linux or sticking with Windows 10 and facing potential malware and security risks. Additionally, they won’t receive any new features for their system or apps.

There is also an option to continue receiving critical security updates for Windows 10 by opting into the Extended Security Updates (ESU) program. This program is mainly intended for organizations and businesses during their transition to a newer operating system. The pricing plans for individual users haven’t been revealed yet, but businesses will pay $61 per device for the first year, with the price increasing annually.

User reluctance and future outlook

Many people prefer Windows 10 over Windows 11 due to performance issues, design flaws, and Microsoft’s push to integrate AI features into the new OS. Some users’ devices also don’t meet the hardware requirements for Windows 11, and while there are workarounds, they aren’t suitable for less tech-savvy individuals.

Microsoft is eager for users to move to its new AI-driven Copilot+ PCs, but many people can’t afford a new computer right now, and Windows 10 still works perfectly well for them. The adoption of Windows 11 has stalled recently, indicating reluctance among users to transition. Whether this will change as the end-of-life date for Windows 10 approaches remains to be seen.

Windows remains the most widely used desktop operating system globally, and there’s no significant threat to its dominance. However, Microsoft’s success in converting more users to Windows 11 and its new lineup of PCs will be closely watched as October 2025 draws nearer.