Xiaomi has accelerated its efforts to enter the electric car world. Xiaomi is preparing to put SU7, the first model introduced in China in recent months, into mass production. In this context, it was reported that the first showrooms, which are expected to be called Mi Auto Store, are on the way.
Xiaomi automobile store will open in April
Information from China showed that Xiaomi will open its first stores in Beijing. This store, which will be operated by the company, is expected to open in April. Although the first electric SUV model SU7 will not be exhibited yet, customers will be able to book test drives from the store.
In addition, Xiaomi will also establish authorized dealerships to expand the number of stores. Some technology stores in Beijing that cooperate with Xiaomi will also offer a Xiaomi Auto section. These offices will be operated by third-party dealers who focus solely on selling Xiaomi vehicles.
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Xiaomi will also share its own technologies within the Auto Store. It will be possible to learn about the company’s different services such as sales, charging infrastructure, battery, vehicle exchange, repair and vehicle services from this store.
Xiaomi SU7 is expected to be available in China at the initial stage. This means the stores will remain exclusive to China for at least this year. However, the company may start advertising SU7 in growing electric car markets.
Xiaomi wants to attract more than 20 million customers in China to its new vehicle. The company’s president did not give a clear date, but pointed to the second quarter of 2024 for the first SU7 deliveries.
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