During the opening speech, HONOR not only announced the global launch of the HONOR Magic6 Pro but also introduced the latest AIPC (AI Processor) at the platform level, equipped with artificial intelligence, to enhance human-centered experiences.
HONOR introduced its new products at MWC 2024!
George Zhao, CEO of HONOR Device Co. Ltd., stated, “At HONOR, we provide human-centered innovations that offer an open and seamless experience to address the desires and pain points of our consumers in the age of artificial intelligence.” He added, “We are delighted to announce the global launch of the new HONOR smartphones and AI-powered computers, which revolutionize the user experience with industry-leading AI capabilities.”
Discover the magic of AI with HONOR Magic6 Pro
As the latest flagship model of the prestigious HONOR Magic Series, the HONOR Magic6 Pro offers significant advancements in photography, display, performance, and AI-supported user experiences. HONOR introduced MagicOS 8.0, the latest version of the Android-based operating system, which fully empowers HONOR’s platform-level AI and industry-first purpose-based user interface.
Enhanced with Magic Capsule and Magic Portal, the HONOR Magic6 Pro provides users with a more personalized and intuitive experience. Magic Capsule expands to provide additional information and relevant options, offering users instant access to essential resources and eliminating the need to navigate between multiple applications for maximum productivity.
Honor showcased eye-tracking vehicle control technology, allowing a user to control a car solely using their eyes.
Magic Portal streamlines complex tasks by leveraging the power of AI to understand user messages and behaviors, making it easier for users to convey reservation details or online search results with a single swipe. Additionally, Magic Portal facilitates image-based shopping experiences, seamlessly directing users to platforms where they can find and purchase desired products.
Inspiring AI applications
HONOR actively collaborates with industry partners to offer more than leading technologies to the public. By collaborating with Qualcomm, HONOR integrates the LLaMA 2 large language model (LLM) into the HONOR Magic6 Pro, enabling features such as question-answering, text generation, and comprehension. The integration of Llama 2 LLM demonstrates HONOR and Qualcomm’s ability to work together to solve problems and provide innovations.
Demonstrating the possibilities of eye-tracking with smartphones in the future, HONOR showcases how a car can be controlled by eyes through the AI-powered eye-tracking system of the HONOR Magic6 Pro. This experimental concept highlights the potential for interaction beyond screen or voice controls between smartphones and vehicles enhanced by AI, shedding light on the vast possibilities of human-device interaction.
Professional-level sports photography with Falcon Camera System
Offering superior sports photography with advanced shooting speeds and clearer snapshots, HONOR presents the new and improved HONOR Falcon Camera System supported by a 28x larger database trained AI model compared to the previous generation. The advanced HONOR AI Motion Sensing Capture feature, which includes HONOR AI Motion Detection Capture, surpasses the previous generation by covering a wider range of sports and activities, capturing exciting moments with exceptional clarity.
Moreover, the latest camera system from HONOR includes an extraordinary 180MP Telephoto Camera Lens (f/2.6, OIS) with 2.5x optical zoom and up to 100x digital zoom capabilities. The HONOR Magic6 Pro also features a powerful 50MP main Camera with variable aperture settings (f/1.4 and f/2.0, OIS) and a 50MP Ultra-Wide Camera (f/2.0, EIS), capturing fast-paced moments with outstanding clarity without compromising on detail.
Unique display with HONOR NanoCrystal Shield
Featuring the industry’s most durable screen glass to date, the HONOR Magic6 Pro stands out with improvements in screen drop resistance. Certified with SGS’s Five-Star Overall Glass Drop Resistance Ability in multiple scenarios, the screen is composed of advanced materials that provide a 50% improvement in crystal density, increasing shock absorption capabilities up to 10 times compared to regular glass.
The HONOR Magic6 Pro boasts a 6.8-inch All-Range Low-power LTPO Eye Comfort Display, leading the industry with features such as the highest 4320Hz PWM Dimming, Dynamic Dimming, Customizable Circadian Night Display, and Nature Tone, offering users an exceptional viewing experience while prioritizing their well-being.
If sold in Turkey, the Honor Magic V2 RSR Porsche Design with its special design could become the most expensive smartphone on the market.
Powerful performance supported by innovation
Powered by the Snapdragon 8 Gen 3 Mobile Platform, the HONOR Magic6 Pro delivers a 30% increase in CPU performance and a 25% increase in GPU performance compared to previous models. With the Qualcomm® AI Engine, AI features in the HONOR Magic6 Pro are supported with exceptional fluidity and stability, achieving a remarkable 98% improvement over previous models. Additionally, the Snapdragon® 8 Gen 3 Mobile Platform offers outstanding gaming experiences with superior battery efficiency.
Highlighting the importance of battery life for users who use their devices for extended periods, HONOR applies battery innovations from other industries to smartphones as the first brand to do so. Inspired by the next generation of electric vehicle (EV) industry, HONOR introduces the HONOR Second-Generation Silicon-Carbon Battery with HONOR E1, a battery management chipset that increases energy efficiency, to the HONOR Magic6 Pro.
Artificial intelligence-enhanced connectivity
HONOR introduced the HONOR MagicBook Pro 16, a laptop with AI support, which provides users with a smart computer experience and strengthens collaboration between operating systems. Benefiting from the latest CPU and GPU technologies, the HONOR MagicBook 16 Pro leverages the performance improvements brought by HONOR’s platform-level AI. With MagicRing, it makes sharing notifications and synchronizing between HONOR smartphones, PCs, and tablets effortless, offering users convenience and accessibility.
Enhancing the user experience in a more compact device, HONOR also unveiled its latest tablet, the HONOR Pad 9. Offering an exceptional user experience and a unique design, the HONOR Pad 9 features an impressive 12.1-inch 2.5K HONOR FullView Display with a 120Hz refresh rate, HONOR Histen sound adjustment technology, and eight speakers, attracting attention with its features.
PORSCHE DESIGN HONOR Magic6 RSR
At this year’s MWC, HONOR not only officially presented the PORSCHE DESIGN HONOR Magic V2 RSR foldable smartphone on the global stage for the first time but also introduced the Porsche Design HONOR Magic6 RSR smartphone, which incorporates the Porsche Design DNA. The PORSCHE DESIGN HONOR Magic6 RSR, with its geometric structure reminiscent of a Porsche racing car’s aesthetics, exudes a bold look with a centered, high-performance camera inspired by motorsports.
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