Lovable’s CEO stays cool as vibe-coding heats up

Memet Deniz Yucekaya

September 1, 2025

Lovable’s CEO Anton Osika isn’t sweating the vibe-coding race. The company, which lets non-coders build apps with AI, is sprinting ahead, and he knows it.

Lovable leans into vibe-coding dominance

At TechBBQ in Copenhagen, Osika stood in front of a packed crowd to lay out what comes next for Lovable. The Swedish startup has become one of Europe’s fastest-growing unicorns, crossing $100 million ARR in under a year and raising a $200 million Series A. The company’s valuation? A cool $1.8 billion.

While investors eye a Series B that could double that number, Osika seems more focused on the product. His pitch? Lovable helps founders build AI-native businesses from scratch, handling everything from debugging to setting up payment systems.

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A feature list built to move fast

In June, Lovable rolled out an AI agent with a wide skill set. It can:

• Read and search files
• Debug code
• Pull up web results
• Generate images
• Track down documents

It’s part of a broader plan: to make software development feel like working with a real engineer, not just a code generator. Lovable now boasts over 2.3 million active users, 180,000 of them are paying customers.

Why vibe-coding competitors aren’t a concern

Osika knows that AI code generation has critics. Still, he shrugs off worries. Whether AI or human-made, code needs review before shipping, he says. That’s nothing new.

Lovable builds on major foundation models like OpenAI’s GPT-5 and Anthropic’s Claude, even though both companies offer rival services. Osika believes Lovable has an edge because they can switch models freely, while those platforms remain locked into their own stacks.

The vibe-coding edge keeps growing

Instead of worrying about Claude Code or Codex, Osika’s team sticks to three core principles: keep it fast, keep it secure, and keep it simple.

“If we do those things right,” Osika said, “users will trust us more than anyone else. Simple as that.”

And with Figma going public at a $19.3 billion market cap, comparisons are already surfacing. Osika doesn’t bite. “We listen to our users. That’s the only focus,” he added.

Lovable’s growth sparks Nordic momentum

From Stockholm roots to Los Angeles teams, Lovable remains committed to Europe. And now, Osika’s investing back into the local scene, backing founders like Dennis Green-Lieber, whose startup Propane.ai just closed a $1.2 million seed round.

What Lovable proves is simple: you don’t need Silicon Valley zip codes to build world-class software. Sometimes, the next big thing starts right at home.