YouTube just rolled out a blockbuster update for its smart TV and console app, transforming how users interact with the platform. The upgrade, announced on May 1, 2025, introduces nine innovative features designed to save time and enhance the viewing experience. With over one billion hours of YouTube content watched daily on TVs, this revamp targets smoother navigation and richer content discovery for millions of users worldwide.
The update kicks off with a “Continue Your Search” section on the home screen, showcasing your top three recent searches. This feature tackles the often clunky TV search process, letting users dive back into their interests instantly. YouTube also added five new content shelves, curating live performances, remixes, and top videos from favorite channels. A dedicated Podcasts Tab now highlights audio content, while a Shorts row in the Watch Next Feed brings bite-sized videos to the big screen.
Creators gain fresh tools too. A new “Device Type” card in Studio Analytics reveals how much watch time comes from TVs versus mobile or computers. Playback gets a boost with expanded video looping, now available for all VOD content, not just playlists. Immersive channel previews also debut, offering full-screen background teasers on channel pages for a cinematic feel.
YouTube’s focus on subscriptions shines through with streamlined access to comments, channel info, and subscribing options. However, some users hope the promised navigation fixes address the app’s quirky subscription menu, which often prioritizes “relevant” channels over alphabetical order. A teaser for a “second screen experience” later this year hints at using smartphones to interact with TV videos, adding another layer of engagement.
Concerns linger about potential downsides, like the introduction of “pause ads”, which YouTube has tested recently. Still, the update largely earns praise for modernizing the TV app to rival the mobile experience. “This is a game-changer for TV viewers,” says tech analyst Sarah Coleman. “YouTube’s finally giving the big screen the attention it deserves.”
YouTube is preparing to redesign its video player. However, these changes may not please some users.
As YouTube celebrates its 20th anniversary, this upgrade signals a bold push to dominate living room entertainment. The changes are live now on supported smart TVs and consoles, with more enhancements expected this summer. Stay tuned for a sleeker, smarter YouTube experience.
