Meta CEO Mark Zuckerberg has announced that social media is becoming increasingly less social, and this situation is concerning. According to Zuckerberg, the rise in AI-generated content is causing human relationships on social media to weaken. So, what lies behind this situation, and how will this process evolve?

Zuckerberg is not happy with the direction of AI!

Zuckerberg stated that AI-generated content will increase on Meta platforms and that AI content is inevitable on platforms like Facebook. While the Meta CEO argues that this new content will improve user experience, he claims that this situation is causing a decrease in human-made content and weakening social connections.

“If you look at the big trends in Feeds, initially everything was updates from your friends,” said Zuckerberg, “Then we added content creators, and now most of the content on Instagram and Facebook isn’t from your friends, but from recommended content that we algorithmically believe will interest you.”

Meta’s algorithms promote AI-generated posts to highlight content that will interest users. This content leads to more engagement and longer time spent on the platform. While Zuckerberg indicates that this strategy has been successful and has increased users’ time spent on the platform, he also revealed the dangers of the situation.

Zuckerberg’s statements show that Facebook and Instagram are moving away from human-made content. The proliferation of AI-generated content is weakening the social aspect of the platforms. Zuckerberg describes this as an evolution. However, he doesn’t seem happy about how this situation is reducing shared real experiences…

Zuckerberg states that AI will be used effectively to enrich user experience. However, there are questions about its impact on human connections. What do you think about this? How do AI-generated contents affect the social media experience? We’re waiting for your comments!